Digital technologies are changing businesses. But how do these technologies come about in the first place? What are their consequences for both people and organisations? And how are they disrupting entire industries?
The Master’s programme in Digital Business & Innovation aims to answer such questions by enabling students to form a bridge between business and technology. The curriculum links information systems with innovation management, covering everything from traditional enterprise resource planning systems to chatbots, artificial intelligence and social media. But more importantly, you learn how to innovate on products, services, processes and business models in a business context by using these new technologies. Unsurprisingly, this combination is extremely attractive to companies currently undergoing a digital transformation process or advising others in this phase. If you’re ready to meet the business challenges of the digital age with academic skills as well as hands-on experience, join us!